PROFESSIONAL EXPERIENCE

Intouch Solutions
Manager, Social Media Strategy, 01/11 – present

Fleishman-Hillard
Account Executive, 02/10 – 01/11

Freelancer
Marketing & Social Media Consultant, 09/08 – 02/10
Kansas City Hospice & Palliative Care

- Developed and implemented social media policy, strategy and timeline
- Created and maintained Kansas City Hospice & Palliative Care's presence on social media

platforms such as Facebook, Twitter and YouTube
- Oversaw e-mail marketing campaigns

Department Zero

- Managed events at the Scion Lab

- Brand ambassador for Toyota Scion and Five Hour Energy

HCA Midwest Health System
Director of Marketing and Public Relations, Menorah Medical Center, 12/07 – 09/08
- Devised and implemented marketing campaigns aligned with strategic goals
- Worked closely with media outlets to promote services
- Planned community events including health fairs, grand openings and open houses
- Developed partnerships with local businesses to promote key service lines
- Managed website content and development for both Internet and Intranet
- Oversaw Public Relations Coordinator

Marketing Coordinator, Division Office, 12/05 – 12/07
- Coordinated all aspects of public relations and advertising for more than 100 physicians
- Oversaw 35 physician websites
- Produced physician newsletters and physician directories
- Devised and implemented marketing campaigns consisting of newspaper, direct mail, radio and website advertising

Public Relations Coordinator, Menorah Medical Center, 09/04 – 12/05
- Created employee, physician and community newsletters
- Worked as a liaison between clients and graphic designers to conceptualize materials
- Chaired fundraising event and increased donations from previous year by 58%
- Established and maintained relationships with various hospital departments

H2U Coordinator, Menorah Medical Center, 04/05 – 12/05
- Increased membership by 77% within 6 months
- Coordinated monthly community education and screening events
- Built and maintained vendor relationships